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will consider it valid for their

And the more useful your content is. The more likely it will be that another user and insert a link to them”. Again: the greater the amount of links that a website can boast. The greater the chances there will be that google. Will reward it with a better ranking than its competitors. Even if quantity alone, as we will see. Is not enough. It is essential that the links come from authoritative. Sites with high traffic and that google deems the link between. The two sites as natural as possible. And this precisely in order to avoid a wild and uncritical acquisition. That would end up not generating value for the user.

Because this is the first goal of the Google algorithm: ” help people

find stuff “. And this is where a fundamental concept for link building comes in : the quality of the links . Search engines such as Google have sophisticated analysis systems to understand if and in which ways web pages are connected to each other, evaluating both the quantity and quality of the links. The quality of the backlinks The history of link Bulk SMS Services in Ghana building has had a significant evolution over time, especially in reference to the quality of the links. In this article we have chosen to overlook the history before 2012. Before the update of the algorithm called Penguin

increase the popularity and positioning of a site it was common

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to focus on the growth of the number of incoming links, the backlinks . No particular attention was paid to the content of the linked pages or even those linked to it, nor was any analysis of the linking site carried out: the only parameter was the HK Lists number of links enjoyed by a domain or a page. Of course, a site could have thousands of backlinks from the same domain (eg footer link, sitewide). In 2012, the Penguin update imposed a real revolution, aimed at combating spam activities and countering the unfair purchase of links or exchanges between sites that had the sole objective of forcing the ranking of their pages by betting everything on


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