Marketing Strategies Archives - Page 2 of 6

Welcome to the new Rock University: the educational platform created by Rock Content

The new Rock University aims to merge all of Rock Content’s educational platforms. It means that you will have access […]

Ivan de Souza Jun 30, 21 | 7 min read Find out how to deindex a page on Google and

A few years ago, keyword stuffing was a way to rank in search engines. However, since 2011, keyword stuffing has

Micromarketing is a smart move to make when your business wants to reach a niche of your general target audience.

Making your website sell is not as difficult as it may seem. The recipe is simple: plan, organize and optimize.

A marketing campaign has the mission of helping a company achieve its strategic objectives through advertising and public relations. Positioning

To increase conversions, companies can improve SEO, invest in brand authority, re-evaluate the relevance of their content, use persuasive devices,

Ivan de Souza Jun 21, 21 | 5 min read What is marketing myopia and how to correct it in

Negative ROI is the indicator that shows how much money the company is losing on an investment made. The term

Knowing how to collect and analyze data on consumer behavior can be useful for companies that want to predict their

Data collection is an activity that aims to capture important content generat by tools, websites and audiences in interaction activities.

Luis Herrera Jun 24, 21 | 7 min read Find out what a payment gateway is and how to choose