The first time since the beginning of the pillars of crisis, overall IT investment in Spain will increase moderately. This is the main conclusion of the IT Spending & Priorities 2014 report present by the ICT analyst Penteo, which estimates the estimat growth of this expenditure at 1.2 percent for the year that begins.
The most relevant information, however, is found in the breakdown of this technology spending forecast, in the answer to the question: what are the areas to which companies plan to dicate more resources? According to Penteo, CEO priorities focus on Analytics, Mobility and Cloud as three major pillars, along with a very significant increase in outsourcing.
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Of the total number of respondents, 78 percent luxembourg email list 206480 contact leads of decision-makers believe that the cloud, in one or more of its versions, will be central to their business development, and that this will be closely link to the deployment of mobility. This last aspect, seen both from the perspective of mobile workstations and tools and from the sale of products and services focus on mobility, is consolidating as a growing trend among companies. Claranet, as a cloud provider specializing in application management, has observ this trend increase significantly among its clients during the second half of 2013: not only companies with e-commerce platforms and web pillars of applications, but all types of companies with manag application services (email, ERP, CRM, SAP, remote desktop, etc.) are increasingly demanding cloud-bas solutions in favor of mobility in all its uses.
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Another relevant aspect address by the Penteo report is the best fractional cmo agencies: top 10 options for 2025 relationship between CEOs and CIOs and how this has evolv over the last few years. In 2014, the former’s demands on technology managers will for the first time cease to prioritise innovation and will focus on requests relat to business strategy and the optimisation of processes and resources.
All these trends ultimately point to a scenario ao lists of segment growth in the sector, focus on cloud and mobility on the one hand, and on consolidating and optimising on the other. These are very plausible prictions that IT service providers such as Claranet have already begun to appreciate.