When we talk about online reputation, we all think of matter of brands that are usually always present in the ranking of the best companies according to the consultancy Interbrand .
In the latest ranking for 2014, the top spots were taken by the classics Apple, Microsoft and Google , but a company like Ikea is also among the 100 best companies. They are not only consider the best companies in terms of branding , but also those that have and achieve – and this is the key – the best results year after year.
And the question is, what are the business pillars of these companies so that their reputation both online and offline is what it is year after year?
Well, as a trend, it must be said that they are increasingly bas on the personalization of their products. But when we talk about the term reputation , we should go one step further.
Finding the ingrients
That will help a company to have a good guatemala email list 490124 contact leads image in the minds of consumers and ensure that the experience of consuming its products or services is satisfactory has a lot to do with adapting the product to the customer’s life.
Thanks to this, year after year electronic devices are desir by millions of people, due to the customization of applications or software that meets the daily nes of each user.
There should also be room for concepts such as visibility, online cribility, the way of managing crises and, of course, customer service, which does not always have to be customer service but anticipating customer wishes.
You may also be interest in
Efficient business management: From spreadsheet hell to livingo’s success, shop window management the cloud of critical information
We could also go back to the ranking to see how more. Than 14 car brands have made it into the top 100 companies .
But we want to focus again on the fact that a company awb directory like Ikea. So criticis by many, ends up being includ in the world reputation lists.
The truth is that when we think of Ikea, the logo immiately comes to mind. One of its establishments with arrows showing the way and one of its. Assembly manuals that comes with each of its pieces of furniture.